As with other industries today, we believe that business data is at the center of a retail transformation. Organizations that leverage their data to delight consumers, empower employees and optimize operations will be at an advantage in today’s competitive environment. With Dynamics 365 for Retail, Pandora Jewelry, Guy Degrenne, Pet Supplies Plus, Saje Natural Wellness are among those companies that are becoming insight-driven organizations, generating growth for their organizations and providing new, differentiated experiences personalized to their shoppers.
Helping Build-A-Bear optimize operations with Dynamics 365 for Retail
At NRF this year, we’re happy to welcome Build-A-Bear Workshop (BAB) to the growing family of retail businesses that are reinventing ways to delight shoppers and improve business processes with Dynamics 365 for Retail.
Over its 20-year history, BAB has offered millions of parents and their children a unique retail experience: the opportunity to make and personalize their very own stuffed animal. Growing to 400 company-owned stores worldwide, the significance of their data has increased dramatically, but siloed legacy systems required costly and cumbersome IT efforts to provide company-wide views of key metrics.
“As a relatively small organization, ERP can be support intensive,” said Michael Segura, Director of Enterprise Systems at Build-A-Bear Workshop. “We were looking for something that required less maintenance on our end, and wanted a cloud-based solution with the right type of support. It had to solve our business needs, which is exactly what Dynamics did.”
Starting with their operations, we partnered with BAB to implement our intelligent cloud service, giving employees access to more reliable information about customers, sales, and products, as well as the ability to garner valuable insights and generate customized reports using modern visualizations. And because Dynamics 365 is designed to be flexible and scalable to meet the changing needs of an organization over time, BAB plans to continue tying together various areas of their business, integrating processes and leveraging interoperability with Office 365.
Take a look at the video below that offers an overview of our end-to-end retail solution, spotlighting additional customer scenarios including Hickory Farms and Michael Hill Jewelers.