Create exceptional shopping experiences

Elevate your brand with Dynamics 365 Commerce. Deliver personalized, seamless shopping experiences across physical and digital channels.

Engage customers across channels

Give your customers the option to purchase when, how, and where they want—on any device—by delivering a frictionless and consistent engagement across online and offline channels.

Build loyalty and exceed expectations

See a comprehensive view of each customer on a unified commerce platform, respond to their needs at every level of engagement, and foster lasting relationships through intelligent tools that strengthen your brand.

Get everything to build and run digital commerce

Grow your business with an end-to-end commerce solution that scales to your needs across both traditional e-commerce and emerging channels.

Streamline and optimize your retail operations

Create personalized, friction-free commerce experiences and integrated, optimized back-office operations through ingrained and pervasive AI and machine learning.

Innovate with a modern and adaptable platform

Drive innovation with an application that’s easy to tailor, extend, and connect to other apps and services you already use.

Get the flexibility and security you need

Meet your operational requirements with flexible deployment options along with a configurable and scalable platform that adheres to global compliance and security standards.

Explore Dynamics 365 Commerce capabilities

Unify and optimize your operations with Dynamics 365

Make enterprise resource planning (ERP) easier and more effective across your entire organization by combining Commerce with other Dynamics 365 apps.

Engage customers across channels

Deliver a seamless, unified shopping experience by connecting digital, in-store, and back office operations on an omnichannel commerce platform.

Offer consistent, frictionless engagement across online and offline channels. Let customers decide when, how, and where they want to purchase—on any device.

Provide choice and convenience with connected ordering and fulfillment tools. Let customers buy online and pick up in-store or receive home delivery.

Create and manage sales promotions across all channels, organized by store, catalog, or customer affiliation with accurate, real-time omnichannel sales and cost data.

Build loyalty and exceed expectations

Personalize customer experiences across retail channels, helping exceed customer expectations through tailored product selection.

Expand customer choice through endless aisles, offering access to your full product catalog whether in store or online, regardless of stock levels or location.

Get a 360-degree view of your customer by adding Dynamics 365 Customer Insights. Connect physical and digital storefronts into a single view of transactions, observational data, and behavioral data.

Empower your employees to foster lasting relationships through AI-driven recommendations, insights, and loyalty programs.

Get everything to build and run digital commerce

Create engaging, intelligent digital storefronts with built-in web authoring and easy-to-use development tools.

Better engage shoppers by delivering personalized, appealing web experiences with content-driven commerce strategies.

Streamline management across channels via a connected marketing and commerce platform—providing a single view of content, assets, promotions, inventory, and pricing.

Help customers find products easily—both online and in-store—with intelligent, context-aware product search.

Increase customer conversion with AI-moderated ratings and reviews that improve product selection and accelerate purchase decisions.

Streamline and optimize your retail operations

Maximize profitability with AI-driven recommendations of the right products at the right time and price.

Get an accurate view of inventory, centrally tracking product information, categories, assortment, and pricing.

Make informed, cost-effective inventory supply decisions with advanced analytics and machine learning.

Accurately forecast customer demand with actionable insights provided by historical sales and purchase data.

Streamline sourcing and replenishment, helping acquire the best prices from vendors and knowing the right moment to replenish inventory.

Get the flexibility and security you need

Meet your business needs across the globe with flexible deployment options whether on-premises, in the cloud, or at the edge.

Customize your solution with a configurable and extensible platform that expands and grows to fit your business.

Offer a unified experience across channels with an API-driven commerce engine that supports traditional, new, and emerging channels.

Proactively safeguard your data with cohesive security management and comprehensive compliance coverage.

Why Microsoft Dynamics 365

Innovate with the breadth and depth of intelligent, adaptable Dynamics 365 business applications. Built on Azure and tightly integrated with Office 365, Power BI, and Microsoft Power Platform, Dynamics 365 offers secure, extensible business solutions at scale. Connect your data across the Microsoft stack and partner solutions for a seamless experience. Transform your business with AI-driven predictive insights that keep you competitive in a rapidly changing global business environment.